Uber Expensive: the Economics of Surge Pricing
Recently, on-demand car service company Uber has received a lot of negative attention from passengers who “unwillingly” spent hundreds of dollars on a car ride during Halloween due to surge pricing (I put “unwillingly” in quotations because the app explicitly tells you if and by how much fares are higher than usual). In fact, a woman named Gabrielle Wathen successfully crowdsourced her $327 Uber bill on Halloween night. She wrote on her GoFund.me page titled “Uber Stole my 26th Birthday”: Last night was Halloween. Great time. Today is my 26th birthday. Not so great time. I feel taken advantage of Continue reading Uber Expensive: the Economics of Surge Pricing