Spotify Strives to Secure Cheaper Licensing Deals Ahead of Possible IPO Launch

Digital streaming services that provide music and video to their users are becoming more and more commonplace, and as such it is no surprise that content creators are always looking to partner with the service that with give them the most lucrative deal. This leads to fierce competition between streaming services as they vie for the most popular content, while attempting to keep their own costs down. In an age where artists and content creators are somewhat spoiled for choice, the small differences between different services can often make or break a deal. Such is the case for the immensely Continue reading Spotify Strives to Secure Cheaper Licensing Deals Ahead of Possible IPO Launch