For chapter 7 of The Why Axis, Gneezy and List address the “hidden motives behind discrimination.” This idea looks at discrimination, whether with economic intentions or simply bad ones. You may ask, what is economic discrimination like? In some cases, it could make sense economically for the firm to discriminate, but it Gneezy and List note that it could come off as pure hostility towards the group of people that are being targeted. An example that they use looks at how an airline might address the cost of seat(s) based on a consumers weight. Southwest Airlines, for example, will charge an obese person the cost of two tickets if they meet Continue reading The Why Axis: Be Careful What You Choose, It May Be Used Against You!