Does it Cost More to be Female?
It’s common knowledge that there is a disparity between men and women’s wages, but is there also a gap between the prices of products that we buy that serve the same purpose? Products marketed to women and girls on average cost 7% more than identical products sold specifically to men. The reason so many companies are able to do this is that neither gender searches outside products marketed to them, rather they make an economical choice between brands within their gender packaging. Most astonishingly a study found that Target sold three wheel scooters, one red for $24.88, and one pink for Continue reading Does it Cost More to be Female?