The Why Axis: Innovation is Key

Chapter 10 of the Why Axis discusses the reason behind many people’s willingness to give to nonprofits and how this changes the way these nonprofits run their companies. The chapter starts off by telling of a child who was the star of a 2008 Academy Award winning documentary entitled “Smile Pinki.” This child from India, Pinki Sonkar was born with a cleft lip and faced many hardships early in her life because the way people treated her. But one day she was introduced to a doctor employed by a nonprofit who agreed to preform surgery to rid of this problem. Continue reading The Why Axis: Innovation is Key